About project
Period: March – Aug 2024
Client: Local Cleaning Business
Subject: Growing a Cleaning Business with a 30% Increase in Quote Requests through Local SEO
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Our Task Was
A residential and commercial cleaning business in Adelaide, needed help increasing their online presence to attract more local clients. They were finding it difficult to compete with larger, well-established cleaning companies in the area.
Process
We crafted a tailored local SEO plan to elevate a cleaning business’ online presence and generate more business inquiries in Adelaide.
- Conducted a comprehensive local SEO audit to identify key areas for improvement.
- Optimized their Google My Business profile with accurate service listings, business hours, and customer reviews.
- Performed local keyword research to focus on high-intent search terms relevant to cleaning services in Adelaide.
- Improved on-page SEO by optimizing service pages with location-specific content and relevant keywords.
- Built citations on Adelaide-focused directories and relevant industry websites.
- Developed a strategy for collecting and managing customer reviews to enhance their online reputation.
Result
After five months, this cleaning business saw a 40% increase in organic search traffic and a 30% increase in quote requests through their website. Their Google My Business profile also began ranking in the top local results for key cleaning-related searches in Adelaide.
Conclusion
By implementing a well-rounded local SEO strategy, we successfully increased this local cleaning services online visibility in the Adelaide area. This led to a significant rise in web traffic and inquiries, helping them compete more effectively against larger companies and grow their client base.